Target Audience

The main target audience my movie is going to attract is teenage females and males to adults. Its going to attract the females because of the romantic side to the story. They will enjoy following how the couple are getting to know each other and fall in love. Although the story has a more sinister side to it, this is why the males will want to watch it because they will be attracted to the violent and gory parts of the movie. By making a hybrid genre of horror and romance, it allows me to attract a much larger target audience compared to a single tracked genre film. It would be a good film for couples to watch as it is about a couple, and them falling in love but with a dark twisted side to it. It involves a dark sense of humour, with also showing the reality of some people not knowing anything about the background and history of the person they have just started dating. This makes the D.I.N.K.Y's (dual income, no kids yet) couples a prime target for my movie.
I will give my movie an 18 certificate, which of course only allows over 18's to be able to watch it because of the gory, violent scenes in the film. I'm not going to target my film to over 60's because i believe they wouldn't want to watch this sort of genre movie, so I'm put all my focus on the 18-50/60 audience.
The main social class i believe would watch a hybrid of horror and romance are the working and middle class people. This is because they are surrounded by violence and romance all the time. The working class especially are stereotypically seen in the news as people who do random acts of violence and have the highest number of teenage pregnancies. Therefore a film with gore, violence and relationships might appeal to them.